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TALENT

The CARA MGMT team serves as an in-house extension to each of our Creators. Our mission is to nurture our Talent, grow their business, help them produce inspiring and one-of-a-kind content and develop meaningful relationships with the right brand and agency partners.

Ilana Wiles
Ilana Wiles

Ilana Wiles

Lifestyle, Parenting, Pets, Travel

New York, NY

Jennifer Borget
Jennifer Borget

Jennifer Borget

Lifestyle, Parenting, Movies

Austin, TX

Jessica Shyba
Jessica Shyba

Jessica Shyba

Lifestyle, Parenting, Pets

San Francisco, CA

Whitney Cicero
Whitney Cicero

Whitney Cicero

Parenting, Humor, Over 50

Los Angeles, CA

Jen White
Jen White

Jen White

Self-Care, Fitness, Beauty, Fashion, Lifestyle, Travel

Chicago. IL

Janice Liou
Janice Liou

Janice Liou

Fitness, Self-Care, Lifestyle

New Brunswick, NJ

Talent Roster:

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Do you want to be part of our Roster?

We’re always interested in connecting with potential new Talent to add to our Roster. If you’re interested in being considered for representation and hearing more about CARA MGMT, please send us a note along with your media kit and metrics.

As a boutique agency, we’re fully invested in our Creators, allowing us to stay in tune with what is happening behind the lens. This deep understanding helps us secure branded collaborations that fit naturally into our Creators' editorial content. We make sure each partnership is customized to match the Creator’s unique voice and feels genuine to their followers.

 

We help our Creators leverage their influence to generate income through various online and offline channels, such as branded partnerships, hosting opportunities, event coverage, speaking engagements and media. Our team takes care of everything, from sourcing the right branded opportunities through our network, managing negotiations to overseeing and streamlining the campaign execution.

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CARA MGMT knows her talent in a way that I don't come across often and more than that, she's able to understand your business goals.

"As I've seen Cara grow and scale her business, I've continued to be impressed by how she takes on talent that is more than just an opportunity for her but a true relationship that she gives 100% into nurturing, growing and thriving. She knows her talent in a way that I don't come across often and more than that, she's able to understand your business goals and where each person on her roster fits in."

— Lulu Burns, Anchor Media

"My opportunities for paid collaborations have greatly expanded, allowing me to invest in my business in new ways."

"Working with Cara, I’ve had the opportunity to participate in some fantastic campaigns with aligned brand partners."

— Les Alfred, Founder of Balanced Black Girl Podcast and Creator @ BalancedLes

"I trust CARA implicitly and know that if she is on the team, the job will get done and done well."

"Cara continues to secure my site numerous sponsorships and has proved herself to be an incredible asset to my company. She's creative, insightful, strategic and knows how to scale a business. She always comes to the table with ideas and a go-getter attitude that is contagious. I use her as my sounding board for everything from possible brand partnerships to my overall business plan. I trust her implicitly and know that if she is on the team, the job will get done and done well."

— Ilana Wiles Creator of @MommyShorts and @IlanaWiles

"Cara is an exceptional talent manager and a valuable asset to both her creators and the brand teams that she works with."

"I have known Cara for over 10 years and have worked with her on various influencer campaigns in different roles in both the fashion and digital education industries across several of her content creators. With every campaign, she has demonstrated exceptional skill in negotiating strategic partnerships and executing innovative marketing programs that meet the brand's KPI's and that also resonates with her talent's followers. With her keen understanding of the sponsorship landscape and a creative approach to brand strategy, Cara is an exceptional talent manager and a valuable asset to both her creators and the brand teams that she works with."

— Andrea Lacotte, Senior Digital Strategist

"What sets Cara apart is she truly cares for the talent she is representing. It's not just about closing a deal."

"As somebody who has been in the influencer marketing industry for 15 years, it's rare to come across a manager like Cara. What sets Cara apart is she truly cares for the talent she is representing. It's not just about closing a deal. I know that she has their best interest in mind. We have worked together on multiple campaigns across multiple brands, and every time, one thing holds true-- Cara is present, involved, and makes sure both the brand and her creator are happy. Cara isn't just a go-between (between the brand and creator), she is actively digging into the briefs, making creative suggestions, and making sure the creator is delivering what the brand needs. My appreciation for Cara goes further than our brand deals. I have even recommended her as a manager to creator friends. I can't recommend Cara enough, and can't wait to continue bringing the magic of her creators to my brands."

— Bette Ann Fialkov, Influencer Marketing Consultant, Professor of Influencer Marketing @ Parsons

"CARA MGMT is trustworthy, organized and extremely knowledgeable when it comes to influencer engagement"

"I have loved working with and getting to know Cara, as she is always professional, efficient and accommodating. She is my go-to for influencer opportunities, as she makes the collaboration process easy and fun. She is trustworthy, organized and extremely knowledgeable when it comes to influencer engagement. Anyone looking to work with influencers should go to CARA MGMT!"

— Tisha Ferraro, PR Account Executive, The Key PR

"When given a creative idea, CARA MGMT rises to the challenge to find the perfect mix that benefits brands, influencers and their followers."

"I’ve loved working with Cara and her talent over the last decade for a variety of General Mills influencer programs, including Cheerios, Box Tops, Yoplait, Betty Crocker and Progresso. She knows her talent really well, and is skilled at helping brand partners find authentic connections that make content that much more effective. When given a creative idea, CARA MGMT rises to the challenge to find the perfect mix that benefits brands, influencers and their followers.  She’s also great at streamlining the process, so it’s easier for all involved."

 — Erin Macmillan, Influencer Relations & Integrated Communications, General Mills

As a business that works with many influencers and has been at the forefront of influencer marketing, I can solidly say that working with CARA MGMT has been seamless!

"The team is quick to respond and fantastic at taking the time to understand your business. The team goes above and beyond in finding you the perfect brand fit influencers ….and don’t get me started on the quality of content produced for us! As a founder, Cara is dedicated to her clients and influencer in a way that feels more like a friendship than a transaction.  A+ all around.”

— Sarah Sweet Brown, Go Peer

"Cara is truly a professional in every sense of the word, and I would recommend her to all creators ready to take their sponsorships to the next level."

"I am so grateful that I found Cara when I did. She is best-in-class at her job, and I never had to question whether she had my best interests at heart. She took the time to get to know me and my goals, and she always made sure to find the best possible brand deals to help me meet them. I have learned so much from working with her, and I know that I would not be where I am today without her help. Cara is truly a professional in every sense of the word, and I would recommend her to all creators ready to take their sponsorships to the next level.  Thank you, Cara!"

— Stefani Pollack,  @Cupcakeproject and Founder of @The.Bake.Fest

"Over the years, she has shared keen insights about her clients and consistently thinks out of the box on ways to collaborate."

"I worked with Cara on several first-of-their-kind partnerships for MommyShorts, when I was working at an agency on behalf of clients Aetna and American Express. Cara was always prompt, transparent and willing to partner to ensure we could work towards our mutual goals. Over the years since those partnerships, she has kept in touch, shared keen insights about her clients and consistently thinks out of the box on ways to collaborate."

— Jeannine Feyen, Director of Communication, TalkSpace

"Not only is CARA a joy to work with, but her attention to detail is second to none. I can always trust her clients to deliver top-tier, best-in-class content."

"I’ve been partnering with Cara and her roster for nearly a decade, and she’s always my first call when casting for partnerships. Cara and her team have been a consistent force throughout my career in influencer marketing! We’ve collaborated on brands like Campbell’s, Amazon Echo, US Soy Board and Get Your Greens. Not only is she a joy to work with, but her attention to detail is second to none. I can always trust her clients to deliver top-tier, best-in-class content."

— Justin Dorsen, Vice President of Influencer Marketing, MSL Group

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